Twitter has become a go-to place for anyone trying to become an authoritative figure on any given topic. If you aren’t already a reporter, spokesperson or high-level executive, Twitter is the place to show your stuff. This isn’t to say that Twitter is the only place to do this, but among those 18 and over it’s a good place to start. (I say this because people under the age of 18 are not really using the site. If you want more information about this here is a good place to start) In short, now anyone can become a public speaker, according to Yochai Benkler. A” networked architecture,” as he puts it, is now in place. You don’t need to be the POTUS or even a CEO at a multinational to be a speaker – and it won’t cost you very much either. This is first and foremost due to the Internet and the invention of sites such as Twitter, which have changed the way people communicate. Furthermore, what Benkler really cares about is that these tools give people freedom, which in the scope of the world is not distributed equally. The U.S. for instance, is much more lenient than China does on the web. Thus, Benkler believes that the Internet has this equalizing effect; it gives everyone a voice.
In terms of the half-marathon, the same can be applied. To illustrate the fact that regular (as in non Fortune 500 CEO, Olympians or anyone other type of public figure) people can be authoritative on issue and events, such as the Nike half- marathon, I created a Storify of “regular” people talking about the race on Twitter. This is just one example I found while looking through Twitter about people talking about the race:
But it’s also important to point out that Benkler isn’t so concerned with tools as he is with practices and citizen’s changing roles in society. Thus, his argument goes much deeper than the basic idea that “Twitter” gives people a voice. Instead, the Internet and the “networked architecture” of it creates a much more equal democracy. One that wasn’t as prevalent before the rise of the web. Now, I don’t think Benkler 100 percent correct, but I do think that the rise of the web has given people (with access to the Internet) a much better chance of being heard – or read.
Here are some more examples of Tweets that have gone into my Storify:
And to see my entire thing..click here!
















